Luxury fashion e-commerce brand protection is one area of speciality that requires some finesse. We also advise beauty and lifestyle businesses which can be related to fashion. Specialisation in preparing website terms and conditions, registering trademarks and copyright, and advising on the on-line brand protection of textile goods, clothing, fabric design, jewellery, beauty, cosmetics and providing fashion information, means that we have built up the knowledge base over the years to maximise on-line brand protection.
Make sure you know the exact target market for your product. This is a priority because it will shape your branding and visual aesthetics. It will assist you in any marketing campaigns or promotions tactics you employ to boost sales. You should take legal advice for any promotion or marketing campaign. If it includes a digital aspect you should ensure that the lawyer you use has some specialisation in digital.
Historically, fashion design retail has often had a reputation of a set of people who spent most of the time drinking expensive wine and eating rich food at swanky parties. Fashion designers were sometimes perceived as creative but lacking business acumen. The fashion industry no longer has a perception problem. Today it is recognised as serious multinational corporate business. The global fashion industry is reported to be worth more than $1.5 trillion
What exactly is a models lawyer? Well a models lawyer practices several different areas of law. One aspect relates to modelling, and the types of deals and issues specific to the fashion industry, modelling agencies and customers that book talent. Here are some modelling tips from a fashion lawyer.
10 good reasons for modelling contracts between model agencies and other mother agencies; model agencies and models; and model agencies and clients that book models are:
1. A photographer introduced to the model can contact the model directly to take images. Such images may be commercially exploited leaving the model agency out of the loop.
2. Clients introduced to a model by an agency may contact the model directly cutting out the model agency.