Mobile app privacy agreements
Mobile app privacy agreements to satisfy data protection authorities
Mobile app privacy agreements surveyed in a global study by the Global Privacy Enforcement Network in 2014 revealed that the majority of the mobile app privacy agreements failed to comply with privacy standards. 26 privacy and data protection authorities in 19 countries took part in the study. The UK Information Commissioner’s Office (ICO) (UK data protection authority) also participated.
Inadequate mobile app privacy policies
The study Privacy lapses in mobile app policies revealed that mobile app privacy policies were inadequate. Most of them failed to provide the necessary information to protect end-users. Some of the mobile apps did not provide any kind of policy at all, focusing only on obtaining broad unexplained permissions.
Premium mobile apps
This type of reckless disregard for mobile app privacy policies and data protection authorities may be an acceptable commercial risk for free ad funded mobile applications. It is not acceptable however for reputable service businesses.
Service businesses, such as technology or marketing companies, offering mobile application solutions to reputable enterprises need to give a lot more thought to data protection and privacy. Additionally, reputable enterprise sized clients will want to know what you are doing about privacy compliance.
Compliance
2 issues to consider when drafting mobile application privacy agreements. First, the difference between a data controller and a data processor. Second, transferring of personal data outside the European Economic Area (EEA). This report published by the ICO provides guidance on the difference between a data controller and processor Data protection guidance. Our previous article on international data transfers is a starting point on transfers of personal data outside the EEA International data transfers.
To obtain a quotation, please contact us at (020) 7305-7491 or at peter@pailsolicitors.co.uk. We would be delighted to assist you. Mr Peter Adediran is the owner and principal solicitor at PAIL® Solicitors. Subscribe to our newsletter to get blog post updates and other information about the firm straight to your inbox.
Meet The Team: Peter Adediran; Maya El Husseini; Gabrielle Felix; Poppy Harston
Disclaimer
We provide cases and statutes as general information because contracts should be flexible to adapt to legal changes. Our articles on media and IP agreements serve as starting points for readers to brainstorm ideas. They are not a substitute for professional legal advice. Each contract is unique; even good templates need adaptations for specific situations. One party typically presents a contract based on industry standards and in-house policies. Replacing the contract may be difficult, but you can negotiate important clauses and agree on amendments.
If you like this article on mobile app agreements then you might like our articles on: