Intellectual Property Lawyers l Digital Media Solicitors
Specialist Intellectual Property and Digital Media Legal Advice

Blog For Empowering Creatives: IP and Digital Media Lawyers Insights

PAIL Solicitors IP and Digital Media Blog

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When I think of Frank Sinatra's "My Way," I see a connection to the main ideas behind intellectual property law. "My Way" embodies personal expression and an individual's journey through life, which parallels the concept of the ideas-expressions dichotomy in copyright law. It echoes the principle that music, literature, or art can be copyrighted while allowing others to explore the same ideas without infringing upon that particular expression. Sinatra's anthem also celebrates uniqueness, which is reflected in the definitions of all of the varying types of intellectual property.

The Purpose of This Blog

The articles on this blog are all written, reviewed, and edited by me, Mr Peter Adediran, the Digital Media and Intellectual Property Solicitor at PAIL Solicitors. They are intended to empower the new generation of business executives, professionals, business owners and creatives who want to keep up with intellectual property, digital media and entertainment law in the digital age. Most importantly, empower the community of creatives who want to create works "their way". In today's rapidly evolving digital landscape, staying informed and increasing knowledge in specialised legal services is crucial for e-commerce and digital technology businesses. At PAIL® Solicitors, we understand the unique challenges start-ups, business owners, professionals, business executives, creatives, writers and talent face in protecting their intellectual property and navigating legal complexities. By reading this blog and engaging us as your legal representatives you can safeguard yours and your company's reputations, make informed financial decisions, and confidently expand into new markets by focusing on continuous learning and expertise in these areas.

This blog contains articles on the following themes:

  • Advice on Protecting Digital Content

Encouragement to Stay Informed and Protected

For creatives and businesses alike, staying informed about legal issues surrounding intellectual property is critical. Knowledge is a powerful tool for safeguarding one’s work from infringement or misuse. We encourage individuals to engage with our resources, participate in discussions, and keep abreast of developments in IP law. 

Sponsorship

Sponsorship Lawyers London

Sponsorship lawyers London tips on sponsorship and sponsorship agreements for musicians.

Sponsorship Lawyers London and Sponsorship Agreements

Our previous article on sponsorship agreements considered them generally, but this article is about sponsorship agreements relating to musicians.(IP Protection) For sponsorship agreements generally please learn more at: Sponsorship Agreements

Sponsorship lawyers London and the difference between sponsorship and merchandising

Basically sponsorship is someone paying you to sell their products. There lies the major difference with merchandising which is usually the exploitation and marketing of your own brand. Sponsorship is about getting paid to help someone else sell their goods or services.

Creative Control

Creative control is very important in sponsorship agreements. Most artists are quite wary of sponsorship. This is quite understandable since most artists don’t want to be censored or to come across as too commercial. After all most artists cherish their artistic freedom, and sponsorship may well affect artistic expression. Many artists turn down sponsorship opportunities including TV ads for other brands’ products.

However artists will try to get a sponsor or several sponsors for a tour that range from mobile phone network providers to cosmetic companies. For example, Motorola Mobility sponsored Justin Bieber’s “believe” tour; and Virgin Mobile sponsored Lady Gaga’s “Monster Ball tour”.

Sponsorship doesn’t always have to be at the end of the scale where every single aspect of the tour has sponsors attached to it. It could be very low key, with say drums or guitars provided by the sponsors.

Agent

Although many artists approach sponsors themselves and some are approached by sponsors, most artists engage a sponsorship agent. Which requires a separate sponsorship agent agreement.

Scope

The scope of the sponsorship deal is important. Often the deal will be just for a particular tour, or even just one leg of it for example European or Asian. Or it could be for a particular event, perhaps a televised gig or product launch appearance.

Other aspects to consider will be:

* Consents and approvals
* Exclusivity
* Venue considerations
* Payment – it should be clear as to how the much the sponsor will pay you and when.
* Termination

Conclusion

It is a good idea to try to get a lawyer to advise on sponsorship agreements for the reasons above and a number of other issues that have not been covered above.

If you like this article then you will like our article on:

Sponsorship Agreement Lawyers

 

To obtain a quotation, please contact us at (020) 7305-7491 or at peter@pailsolicitors.co.uk. We would be delighted to assist you. Mr Peter Adediran is the owner and principal solicitor at PAIL® Solicitors.  Subscribe to our newsletter to get blog post updates and other information about the firm straight to your inbox.

Meet The Team: Peter Adediran; Maya El Husseini; Gabrielle Felix; Poppy Harston